Collection of Personal Information
We automatically collect some of your “Device Information” as soon as you visit the website. It includes information about your web browser, IP address, time zone, and the cookies you accept. We also collect information as you browse our site, such as the products you view, individual webpages, what search terms referred you to the site, and how you interact with the site.
Cookies are the most common way through which we collect your “Device Information.” They are data files placed on your mobile or computer and often include a unique anonymous identifier. To know more about cookies and how to disable them visit the website: http://www.allaboutcookies.org.
Log Files track your activity on the website and collect the “Device Information,” such as IP address, internet service provider, and browser type.
Electronic files, such as “web beacons,” “tags,” and “pixels,” are used to record information on how you browse the site.
Furthermore, we also collect your “Order Information,” which you plug in yourself during the checkout of the product you purchased. It includes your name, email address, mobile number, billing address, shipping address, and payment information.
Usage of Personal Information
“Order Information” is used to fulfill the order you placed on the site. It includes processing your payment information for transactions, arranging for shipping, and providing you with invoices for order confirmation. We further use the information to communicate with you regarding your order, screen the orders placed on our site for risks or frauds and provide you with information and advertisements according to your preferences.
“Device Information” is also used to screen out genuine customers from risks and fraud, particularly by using your IP address, and is generally used to improve and optimize our site for customer satisfaction.
Sharing of Personal Information
As described above, we usually share your personal information with third parties, who help us optimize your shopping experience with us.
Google Analytics is used to understand how users make use of our site. You can understand how Google Analytics uses your personal information on this website: https://www.google.com/intl/en/policies/privacy/.
If you don’t want Google Analytics to use your personal information and want to opt-out, visit this website: https://tools.google.com/dlpage/gaoptout.
Finally, your personal information may also be used to comply with applicable law and regulations, respond to a subpoena, and other lawful requests we receive for the information, or protect our rights.
As mentioned above, we use your personal information to provide you with targeted advertising or marketing communications based on your previous interests.
Visit http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work to understand how “target advertising” works, and if you wish, you can opt-out of target advertising as well.
When we see a Do Not Track signal on your browser, we do not alter our data collection or use your personal information.
We are committed to ensuring the safety of your personal information. We put your information through a physical, electronic, and managerial procedure to prevent any unauthorized access or disclosure, in addition to safeguarding and securing the information you provide us online.